In the Democratic Republic of Congo (DRC) there is an ongoing humanitarian emergency and a per capita income among the lowest in the world. It is a country recovering from, among many things, disinformation campaigns.
The Service provides information on Health, including Sexual and Reproductive Health, and Cholera and Yellow Fever Prevention. Sexual and Reproductive Health includes subtopics on Puberty, Menstrual Cycles, Family Planning, Pregnancy, STD and HIV Prevention, and Sexual Violence.
The Service in the DRC uses the “42502” short code rather than “321.”
Service 42502 launched in DRC in March 2017.
The Service provides trusted information available to anyone with access to a mobile phone, in French, Swahili, and Lingala with plans to add Kikongo and Tshiluba.
Vodacom’s 42502 Service is extraordinary in that it is offered in several national languages in order to respond to the information needs of every Congolese person, no matter their level of education or literacy.
—Anaiah Bewa, Director of Corporate Affairs, Vodacom Congo
Vodacom DRC
Mobile phone penetration in the DRC is more than 30 percent of the population. Vodacom DRC has more than 10 million subscribers, and more than one-quarter of the market share.
Partners in DRC
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GIZ
Content: Financial Inclusion
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Banque Commerciale du Congo
Content: Financial Inclusion
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Pathfinder International
Content: Sexual and Reproductive Health
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Oxfam International
Content: Protection and Gender
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Viamo
Technology Platform, Marketing, Content Partner Support, Content Development
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ÉLAN RDC
Content: Financial Education, Agriculture, Business Development Services
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Johns Hopkins Center for Communication Programs
Content: Sexual and Reproductive Health
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Population Media Center
Behavior Change Audio Production
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Advans Banque Congo
Content: Financial Inclusion
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CARE
Content: Sexual and Reproductive Health
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UNICEF
Content: Yellow Fever, Cholera, and WASH
