Nepal has abundant natural resources with a diverse ecosystem and a growing economy.
Despite this strong potential, the majority of the population still engages in subsistence agriculture, isolated from the flow of information and resources by Nepal’s famously mountainous terrain — with eight of the world’s ten highest peaks.
The 3-2-1 Service is a powerful tool for overcoming geographical barriers and contribute to better life outcomes for Nepalese people. The service will include trusted information on agriculture and health, as well as weather forecasts and resilience information to mitigate the impact of natural disasters.
Future content will include information on Agriculture, Climate Action, Gender Equality, Good Health and Well-being
Our partners support these goals with topics, messages, designed and tested to engage with Nepal’s diverse population. (See below.)
All content will be available in: Nepali, Nepal Bhasa, Maithili, Tamang, Tharu, Bhojpuri, Magar, Limbu, Gurung, and Urdu.
The 3-2-1 Service is expected to launch by the end of 2018.
Nepal Telecom
Nepal Telecom has more than 16 million subscribers and more than 46 percent of the market share. Mobile phone penetration in Nepal is about 67 percent. Nepal Telecom has a nationwide reach, from urban areas to the most remote and economically non-viable locations.
Partners in Nepal
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Viamo
Technology Platform, Marketing, Content Partner Support, Content Development
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CIMMYT
Content: Wheat, Maize, Rice, Onion, Tomato, Cauliflower and Soil Health
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Marie Stopes
Content: Family Planning and Health
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Earth Networks
Content: Weather
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PMC
Content: Educational Drama Series
